Monday, September 04, 2006

El Camino

We are just hitting our stride in the internet revolution. The best is yet to come.

In 1908 the Ford Motor company put out the first Model T and in 1913 the assembly line was first used. These two moments changed our lives and allowed the World economy to grow exponentially. About 40 years later, Chevrolet, a brain child of the Ford Motor Company, developed the El Camino. The El Camino was a revolutionary production; utility and style all in one. What a great thing?

Google, My Space and salesforce.com are the El Camino of the internet era. Like Ford, the internet has changed our lives and allowed the World economy to grow exponentially. But where are we now? Just hitting our stride. The above mentioned websites seem like the Holy Grail right now, but they are not. We have a world of innovation ahead. Just think if we had stopped at the El Camino?

Companies that realize this future are better equipped for growth. Don't allow your company to satisfy for a web presence that simply tells your story. Use the internet to create business, do business and maintain business. Take what you do today and see yourself doing it better, faster and more efficient; that is what the Toyota Prius does.