It is great when you come across like minded people putting together great work. OAKLEY of course is great company!
I heard from a friend that Oakley has launched a online training website called O Matter. Like all great sports product companies, Oakley has a technology story to tell, after all, a pair of shades is not just a pair of shades when it has an O on the side.
What I really like about this site is the pure business sense something like this makes. The site has a few core functions:
- Train store employees and industry influencers on how the tell the Oakley technology story.
- Provide a complete O branded experience
- This site uses technology to save time and money. In store training is VERY expensive and face time is harder and harder to come by.
- It is customizable. Users can change their DASHBOARD page to align with their interest in sports categories. This is not an easy task, dashboards in general mean big $'s to implement. Way to go Oakley.
To learn more about online training tools for the sports industry, check out a project Cascade Web Development did for Nordica USA.
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