Yengst Associates: Market Research and Heavy Machinery done easy

Yengst Associates recently launched the company's new website built on Cascade Web Development's Evergreen platform. Yengst Associates are a major player in market research for the heavy machinery, rental equipment ops, and financial industries. The company, now in its 13th year, has offices in Connecticut and Portland offering consulting services and private research studies for clients throughout North and South America.


We collaborated on several ways to improve their site, and the final product provides Yengst Associates with full management of their site with much more client-friendly functionality. We owe a great thanks to everyone at Yengst for their input in helping shape the site and improve their business processes.

One of the most influential changes to the Yengst Associates site allows clients to access Monthly Market reports, Equipment Analysis, Company Profiles, and Industry Forecasts per manufacturer within Yengst's database. Using a new, client only access feature, clients can obtain online reports, five year production and sales histories, and forecasts displayed in clean chart and graph formats. Online reports are organized first, into four report styles then by company to highlight the exact info a client is searching for. The sales and production data can be specified by region, equipment type, and manufacturer, locating specific figures and tables pertaining to that company. These new search options allow clients to directly access what they want without having to sift through lines of unnecessary data.

CWD's Evergreen platform has also made Yengst Associates employees' lives much easier by eliminating the headache of tedious data entry. Employees in the Connecticut and Portland offices can quickly update and add data to the website without fumbling around through the messy and cumbersome data entry applications previously used. Now the entry process, although never fun, is simplified and much more user friendly for employees and clients.

We hope Pete Yengst, the man behind Yengst Associates, enjoyed working with Cascade Web Development as much as we did with him and his staff. He had a few things to say about working with Evergreen and what it has brought to his business:

"Ever since the process [with Evergreen] took place...the employees find it to be an easy system to use and clients definitely enjoy the experience as well. Its much more user intuitive for both me and the employees in the office that aren't as web savvy...its basically cut down our time, in general, from adding and doing manual input with data to a very user integrated interface."

If you're interested in Yengst Associates or just want to check out what we've put together check out YengstAssociates.com